For many women, handbags are the most expensive items on our shopping list – but they are also the most satisfying purchase, a survey has revealed.
The pleasure associated with snapping up the perfect arm candy even outweighs the thrill of spending money on a glitzy pair of heels.
One in four women said they enjoyed buying a smart bag to buying dressy shoes.
A summer dress and a well-fitting pair of jeans were among the other items which women were ‘excited’ to buy.
Beauty products and underwear also made the top ten, and three quarters of women admitted they couldn’t wait to try out new make-up after making a purchase.
The survey of 2,000 women was commissioned by Saveme4later.com to mark the launch of their new shopping app which lets you save adverts you like so that you don’t forget them.
Spokesman Dermot Dennehy said: ‘Everyone knows that women love shopping but it’s interesting to see what items women get the most pleasure from buying.
‘And anyone who has ever seen a woman on payday knows how much pleasure a women gets from splashing their cash on something they have had their eye on for a while.
‘Seeing something you fancy in a magazine advert means you often have days or weeks to think about it before you get paid and can afford it.’
Eighty one per cent of women agreed they were more careful with their money now than they were five years ago. As a result they are more likely to feel a deep sense of satisfaction when they do buy something new.